‘We developed an education and communication model that took advantage of emerging technologies and were the first association in the meetings industry to embrace social media by launching a weekly blog, use webinars for training and meetings, and actively engaging with Facebook and Twitter users,’ he says.

Sugg will be spending more time in his own conference management business, which launched in 1990.

The executive will now consist of Barry Neame, Karen Sainsbury and Paula Leishman who are ably supported by PCO Association staff Maxine Tod and Cindy Axisa.

• Peter Sugg, PCO Association co-founder Peter Sugg, PCO Association co-founder
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